Knowledge category
Pricing, guest mix, distribution, and revenue quality.
2026-09-16 · Professional Insights
“Lowest price everywhere” is not only a revenue-management action. A four-part authority map makes channel promises traceable, executable and reversible.
Read article2026-09-01 · Professional Insights
Summer pickup does not authorize a blanket rate increase. Use a governed rate-fence table, four trigger bands, approval rights and a seven-day test to make daily hold, yield and stop decisions reviewable by the whole team.
Read article2026-08-08 · Case Study
This summer many hotels report decent occupancy but flat profit. This article explains how package products restructure the booking unit, how to evaluate them before launch, how different hotels choose an approach, and why product structure will matter more going forward.
Read article2026-07-27 · Industry Analysis
Ctrip's antitrust penalty changes the operating boundary between platforms and hotels, but pricing control does not automatically become profit. Hotels need to review contracts, channel net revenue, rate benefits, and guest retention.
Read article2026-07-21 · Industry Analysis
Summer traffic brings more visibility and more comparison. What determines whether a hotel is remembered is not price alone, but whether different guest segments feel it is convenient, distinctive, and worth recommending.
Read article2026-07-20 · Industry Analysis
More guests are coming in. Orders are picking up. The front desk is busy again. But many hotel owners look at that booking curve and feel something closer to anxiety than excitement.
Read article2026-07-18 · Industry Analysis
Consider a common operating-review scenario. Search-driven and AI-driven visits are up. The website looks busier. More people are landing on the rooms page, the meeting-space page, and the restaurant page. On the surface, AI hotel lead generation appears to be working.
Read article2026-07-03 · Industry Report
When new demand arrives, hotels are often tempted to cut prices first. Profit quality depends not on inquiry volume, but on judging demand quality, channel cost, and service capacity before setting a clear pricing floor.
Read article2026-07-03 · Case Study
More inquiries, more orders, and higher occupancy do not guarantee more profit. Without net contribution, lead tiers, quote authority, and service-cost discipline, a hotel may become busier while earning less.
Read article2026-06-26 · Industry Report
2026-06-25 · Case Study
2026-06-14 · Industry Report
2026-06-11 · Industry Report
2026-04-29 · Case Study
2026-04-28 · Case Study
